About

Hello, I'm Nathan Hoffman and I'm a graphic and UX designer. I've been putting pencil to paper for as long as I can remember. Sketching thoughts and ideas has always been a part of my life, a practice I still continue today. When I'm not designing, you'll find me in the mountains or in the woods next to a campfire. If I'm not there, I might be trackside at an endurance sports car race or respectfully dominating the ping pong table. I'm enthusiastic about sports and I've been known to have a competitive side, but it's all in good fun.

Resumé

Graphic Designer/UX Designer, Freelance
March 2020 - Present
Designed brand identities for small, local businesses.


Senior Graphic Designer/UX Designer, Black Box Network Services
November 2016 - March 2020
Created rebranding initiatives and updated digital properties through customer interviews, personas, competitive analysis, and UX design.


Senior Graphic Designer, Smith Brothers Agency
April 2016 - November 2016
Conceptualized and helped build a new brand for The Art Institutes network of schools.


Graphic Designer, Freelance
January 2014 - April 2016
Created brand identities, websites, and a mobile application for small businesses.


Senior Graphic Designer, Think Through Math
April 2014 - October 2014
In charge of all design needs for brand and support materials including digital marketing.


Senior Graphic Designer, Gatesman+Dave
June 2011 - December 2013
Created new brand initiatives for SHOP ‘n SAVE including print, TV, digital and in-store. Designed a responsive web site for North Shore LIJ Cancer Institute as well as a responsive web app for the Pittsburgh Penguins.


Senior Graphic Designer, Smith Brothers Agency
June 2009 - June 2011
Conceptualized and built ideas for traditional and digital ad campaigns for national clients such as Del Monte, Nestlé, and Heinz. Involved in branding initiatives including the rebranding of Kings Family Restaurant. Oversaw photoshoots.


Graphic Designer, Freelance
November 2006 - June 2009
Created branding campaigns, traditional and digital advertising for small businesses and non-profit organizations.


Senior Graphic Designer, DLD Creative
September 2005 - November 2006
Created traditional and digital advertising for clients such as Armstrong, Premio Sausage, and Precision Medical Products, Inc. Designed a retail catalog and a website for a local furniture manufacturer. Concepted and assisted in the filming of commercials for a regional grocery outlet.


Graphic Design & Pre-press, Design. Print. Mail
May 2003 - September 2005
Designed a variety of print pieces for small, local businesses and prepared all designs for press.